Condé Nast's Power of Suggestion

To launch their new internal idea-generating program, The Power of Suggestion, Condé Nast turned to the award-winning design team at Sales Graphics to produce a video that showcased some of the many employees at Condé Nast with great ideas to share.



After interviewing over 40 employees and listening to their ideas for how to improve Condé Nast and generate new revenue streams, Sales Graphics edited together a sampling of their ideas and produced an engaging video that helped sell the idea through to senior management.

The "Power of Suggestion" video now lives on Condé Nast's Intranet to help encourage more employees to share their ideas, and to help Condé Nast continue to be a leader in the media industry.

Glamour's 2009 Top 10 College Women Event Video

Glamour Magazine called on Sales Graphics' DesignStudio to create the video elements for their 2009 Top 10 College Women event. An inspirational event like this needed an inspirational and exciting video to open up the ceremony and a strong graphic style to tie together the ten video bios documented each of the exceptional women honored at the event. Sales Graphics' DesignStudio created a set of videos fit the bill.

Sales Graphics Helps Family Circle Go Back to School

Family Circle Magazine wanted to announce their big September Back-to-School issue in a big way, so they came to Sales Graphics for help. Our Sales Graphics' DesignStudio created an exciting video email blast that brought to life the beautiful photography and really brought home the point that this was Family Circle's biggest issue ever!

Sales Graphics Wins 2009 Stevie Award for Best Sales Video

Sales Graphics was honored last night by the American Business Awards with the 2009 Stevie Award for Best Sales Video of Year for our Glamour.TV Sales Video. Sales Graphics' DesignStudio, working closely with the great Creative Services team at Glamour Magazine, created an exciting video that showed off Glamour's great online offering in a 4-minute video that sales people showed on DVDs, laptops and online.

We are always thrilled to receive awards like the Stevie that recognize all of the hard work that our designers and clients put in to create projects like the Glamour.TV video.

Scientific American Gets Curious with Help from Sales Graphics

Scientific American is curious about how things began. So curious, in fact, that they're dedicating an entire issue to the origins of things. And to help launch this First Annual Origins Issue, Scientific American teamed up with Sales Graphics' DesignStudio to ask some experts on curiosity how to make this issue as interesting and exciting as possible.

This was one of the most enjoyable video projects we've worked on. The editors and the kids were great to work with and everyone had a good time. The result was this promotional video:

Sales Graphics a Finalist for the 2009 American Business Awards

Sales Graphics was honored today as a Finalist for the 2009 American Business Awards for Interactive/Multimedia Sales Presentations and Sales Videos. The projects nominated as finalists were the NBC News Upfront Presentation, the Glamour.TV Sales Video and the Glamour Reel Moments Video.

While we are always honored to receive awards that recognize the great work our designers, developers and clients do, The American Business Awards are particularly satisfying because they recognize not just the design excellence but the business effectiveness of our projects. As presentation specialists, we understand that design is only good if it's effective. Presentations are meant to inform, persuade and activate an audience and if great design can further that goal, great.

Sales Graphics' DesignStudio focuses on effective design that enhances our clients messages and helps them achieve their goals, and successful clients are the best recognition of that. Awards are good too, though.

Sales Graphics' DesignStudio Wins International Creative Award

Sales Graphics' DesignStudio was awarded a Bronze 2009 Summit Creative Award in this year's Summit International Awards Competition for the "Glamour Reel Moments" Sales Video produced for Glamour Magazine. The international panel of judges was made up of agency and design professionals from around the world.

We're thrilled to receive the award as a recognition of the hard work and talent of our designers and to recognize the great programs and collaboration of our partners at Glamour Magazine.

Here's the award-winning video:

To see more examples of Sales Graphics' DesignStudio video work, take a look at our Portfolio.

Harvard Business School and Sales Graphics Agree—Video Works!

It's nice when a institution of higher learning validates what you've known all along. In this case, Harvard Business School posted a short piece titled "When Video Beats PowerPoint" that pretty much makes the case for what Sales Graphics' DesignStudio has been doing for over a decade! A presentation is a unique opportunity to engage your audience with more than written words (if all you needed was words, you could have sent an email). Video, animation, music and interactivity are all tools that can be used effectively to engage viewers and involve them in the story you're telling.

Sales Graphics' DesignStudio has been creating presentation videos for years, from sales presentation intros to awards show openers. To see examples of some of our work, check out our Design Portfolio or give us a call. To get you started, here's an example of one of our sales presentation intro videos:

Glamour Celebrates Reel Moment's 5th Anniversary

As Glamour Magazine celebrates five years of their hugely successful Reel Moments Short Film Festival, they knew they needed a great marketing piece to take to potential sponsors that would show the full scope of this great sponsorship opportunity. Having worked with Sales Graphics' DesignStudio on several great videos in the past, we worked together to create a visually stunning and detailed overview of the highlights of the last five years of Glamour's Reel Moments. A "reel moment" in itself, the Glamour Reel Moments 5th Anniversary video will be a great tool for salespeople to showcase one of Glamour's premiere events and sponsorship opportunities.

The Parenting Group Launches New GP

The Parenting Group launched their new General Presentation today with a new look, new message and a great new intro video for their CustomShow Presentation. Using CustomShow to manage, present and share presentations for all of the print and digital titles, The Parenting Group gave their sales team a powerful new tool to reach and engage with advertisers across the country. Working with our DesignStudio designers, The Parenting Group was able to fully realize their new brand look and feel with a great new design. Sales Graphics also produced a series of videos of real moms sharing their experiences and insights into being a mom. By incorporating these videos into the presentation, The Parenting Group's salespeople can bring these moms with them on every sales call.

The Parenting Group really does "get moms." And they also get great sales presentations!

DesignStudio Video Boosts Newsstand Sales for EW

Marketing is all about making an impression, producing a reaction and driving people to action. Much of what Sales Graphics' DesignStudio does, like creating impactful videos and sales presentations, can only be measured qualitatively with terms like "looks great" or "really engaging." However, we are always looking for opportunities to quantitatively measure the impact of our design work and it's great when we are able to get specific results back from the design work that we do.

Entertainment Weekly recently gave us the opportunity to see that kind of measurable results with a video project for their newsstand sales. We had originally created an exciting intro video for their ad sales presentation that really wowed advertisers and started the presentation off with a bang. Once EW's consumer marketing team saw the video, they asked if they could have a version to try out at newsstands. So Sales Graphics' DesignStudio created a version of the video that had a newsstand call to action. The results were amazing:

"I wanted to let you know that the video you helped create for the newsstand video test in the San Fran airport was a huge success, lifting sales 137%. The newsstand team is rolling out the video to an additional 15 locations. Thanks for all your help and creative genius!" - EW Consumer Marketing

This kind of measurable result is what Sales Graphics is always striving for and working towards with every design project we produce.

Golf Digest Gets Ready for 2008's Hot List

Every year Golf Digest published its Hot List of the best golf equipment available. To get advertisers excited about this year's great-looking Hot List issue and to remind them to get in it while they can, Golf Digest came to Sales Graphics' DesignStudio to produce an exciting online video with a strong call to action.  Even though we doesn't make golf equipment, by getting advertisers excited about advertising in Golf Digest's Hot List 2008 issue, we think our DesignStudio should be on this year's Hot List!

MSNBC Gains Momentum with Sales Graphics

MSNBC has been gaining momentum and closing the gap with it's competitors, and they turned to Sales Graphics' DesignStudio to help get the message out. Our DesignStudio created an exciting email blast video that MSNBC sent first to its own salespeople and then encouraged them to forward it on to clients and advertisers to let everyone know the good news!

PC America Launches Cash Register Express Online Demo

PC America, creator of that software for restaurants and stores, released an online demo for their newest product, Cash Register Express. Working for the second time with Sales Graphics' DesignStudio, PC America created an online demo that walks store owners through all the benefits and features of their great new computerized management system. With great graphics, music and footage of the system in use, the online demo really gets the point across that Point-of-Sales systems can make all the difference for retail. And it even gets the point across in three languages - English, Spanish and French. Built in Flash and fully interactive, PC America's online demo for Cash Register Express makes their website a real point of sale for PC America!

Smithsonian Media Goes Traveling

Smithsonian Media is reaching out to travel advertisers and they've come to Sales Graphics' DesignStudio to help them do that. We created an ad sales video showcasing the extensive travel content across all of Smithsonian Media's properties, including Smithsonian Magazine, goSmithsonian.com and the Smithsonian Channel. "Just about every story we run is a travel story," explained Carey Winfrey, the Editor of Smithsonian Magazine. Sales Graphics' DesignStudio created a video that helps the Smithsonian's sales team effectively present all of their great media platforms and highlights the fantastic travel content across all of them.

Glamour.TV Unveils 2009 Lineup

Glamour.TV announced their 2009 lineup with a great new video produced by Sales Graphics' DesignStudio. With such a compelling, video-based product to sell, Glamour's sales team needed much more than a PowerPoint presentation to get advertisers excited about this great sponsorship opportunity. So, in order to take full advantage of their great content and strong brand, Glamour called upon Sales Graphics to put together a video that showcased the engaging and unique content that will shown on Glamour.TV in 2009. The video was a huge hit, firing up the sales team to go sell and demonstrating to advertisers the power of the content and brand of Glamour.TV.

Newsweek's Women & Leadership Conference

Newsweek Magazine's annual Women & Leadership Conference and issue kicks off in October. And to kick off their ad sales efforts surrounding this great franchise Newsweek came to Sales Graphics and our DesignStudio to create a video promotion for potential advertisers. With editor interviews, footage from last year's event and testimonials from satisfied sponsors and partners, the video helps bring across the unique value that Newsweek and the Women & Leadership Conference bring to advertisers.

Men's Health Grooming Awards 2008

Men's Health today announced the winners of it's annual Men's Health Grooming Awards 2008. And to kick off the presentation, they used a smooth video created by Sales Graphics' DesignStudio. Already a CustomShow user, Men's Health recognized the value of creating a video piece that could both be used for the event and added to their CustomShow Library to help present the event to advertisers and sponsors. And the best part about it that everyone came away looking great!

The Power of Glamour

Glamour Magazine kicked off its 2008 sales effort with a new video designed by Sales Graphics' DesignStudio. The combination of a new strong brand message, beautiful images, compelling client interviews and cool musical beat will give Glamour's sales team an engaging and effective tool to take out to the advertising community in 2008.

Fore! Golf Digest Goes Traveling

Golf Digest introduced Matt Ginella, their new Senior Editor of Travel, with a look back at his experience as Photo Editor for Sports Illustrated and then Golf Digest. Working with Sales Graphics' DesignStudio, Gold Digest put together a look at what's coming up for Golf Digest travel, both in the magazine and online. Matt then explained a little bit about what his new job entails, which sounds just about as good as it gets. Travel around the world and play golf!

TV Is Back!

TV IS BACK! Just in case anyone didn't hear, Entertainment Weekly wanted to make sure that everyone knew that the writers' strike is finally over. And that means that good TV is back. And no one is happier than Entertainment Weekly! Except maybe their readers.

Newsweek.com Gets Video Kudos

Adage.com gave some nice kudos today to Sales Graphics client Newsweek.com for their use of video on their website ("Magazine Sites Add Video, but Not Much Expertise"). The article talks about the challenge that magazines have in translating their print image and brand into compelling video content that online viewers will watch. I'm sure Newsweek's expert handling of their video content has nothing to do with the fact that they've been using video content in their CustomShow presentations for several years now and Sales Graphics' DesignStudio has successfully created many video pieces for them to convey and explain their brand. But it probably didn't hurt, either.

EW's Entertainer of the Year - Who will it be?

Entertainment Weekly will be announcing their 2007 Entertainer of the Year in their December '07 issue. And to build up the anticipation they sent out a teaser trailer to get people excited (and remind them to get their ads in!). Working with Sales Graphics' DesignStudio to create an fun video experience to get people excited, Entertainment Weekly was able to leverage our long-standing relationship to quickly and easily create a branded video email in just a few days. Who will it be? We can't wait to find out!

PC America Launches Restaurant Pro Express Demo

PC America launched their new Restaurant Pro Express demo, designed by the Sales Graphics DesignStudio. Showing off the full set of features of their industry-leading software, the Restaurant Pro Express demo is engaging and fun to watch.