Sales Graphics Blog

The Presentation Agency

Browsing Posts in magazine

Scientific American is curious about how things began. So curious, in fact, that they’re dedicating an entire issue to the origins of things. And to help launch this First Annual Origins Issue, Scientific American teamed up with Sales Graphics’ DesignStudio to ask some experts on curiosity how to make this issue as interesting and exciting as possible.


This was one of the most enjoyable video projects we’ve worked on. The editors and the kids were great to work with and everyone had a good time. The result was this promotional video:


Sales Graphics was honored today as a Finalist for the 2009 American Business Awards for Interactive/Multimedia Sales Presentations and Sales Videos. The projects nominated as finalists were the NBC News Upfront Presentation, the Glamour.TV Sales Video and the Glamour Reel Moments Video.


While we are always honored to receive awards that recognize the great work our designers, developers and clients do, The American Business Awards are particularly satisfying because they recognize not just the design excellence but the business effectiveness of our projects. As presentation specialists, we understand that design is only good if it’s effective. Presentations are meant to inform, persuade and activate an audience and if great design can further that goal, great.

Sales Graphics’ DesignStudio focuses on effective design that enhances our clients messages and helps them achieve their goals, and successful clients are the best recognition of that. Awards are good too, though.

Sales Graphics’ DesignStudio was awarded a Bronze 2009 Summit Creative Award in this year’s Summit International Awards Competition for the “Glamour Reel Moments” Sales Video produced for Glamour Magazine. The international panel of judges was made up of agency and design professionals from around the world.


We’re thrilled to receive the award as a recognition of the hard work and talent of our designers and to recognize the great programs and collaboration of our partners at Glamour Magazine.

Here’s the award-winning video:

To see more examples of Sales Graphics’ DesignStudio video work, take a look at our Portfolio.

Reader’s Digest and Field & Stream both won the coveted National Magazine Award for General Excellence from ASME yesterday. Both long-time clients on Sales Graphics, we would like to congratulate both organizations for this recognition of their great work and ongoing commitment to excellence in magazine publishing.


Other Sales Graphics clients winning ASME awards yesterday included Esquire, The New Yorker and New York Magazine. Congratulations to all the winners for their great work and we look forward to working with all of them in our continued pursuit of excellence in presentation design and delivery.

The New Yorker becomes the newest member of the Condé Nast family of magazines to use CustomShow for their sales presentations. With their broad range of content and their ability to sell to a wide range of advertisers, The New Yorker needed a powerful and versatile presentation system that would let them manage all of the presentation content and customize presentations for new pitches quickly and easily. CustomShow gives them the Library management they need to keep all their presentations organized while also giving them the design and multimedia tools necessary to create compelling and engaging presentations. With CustomShow powering their sales team, The New Yorker’s sales presentations will be the Talk of the Town!


Esquire Magazine joined its sister Hearst publications Good Housekeeping and Harper’s Bazaar in bringing in Sales Graphics for their ad sales presentations. Working with Sales Graphics’ DesignStudio and powering their presentations with CustomShow Presentation Software, Esquire is giving their sales team the tools they need to give great presentations.

Adweek today released their Hot List 2009: Top Magazines and the 10 Under 60. It’s great to see so many of our clients listed here, although it’s no surprise to us since we see the great work they’re doing every day:


AWM Hot List ’09: Top 10 Magazines
  • Elle (#2)
  • Women’s Health (#4)
  • Men’s Health (#7)
  • New York (#10)
AWM Hot List ’09: 10 Under 60
  • Condé Nast Traveler (#6)

min’s 2009 Best of the Web Awards were announced today and Sales Graphics would like to congratulate all of the winners of this year’s awards. We were thrilled to see many of our clients represented on the of winners and we would like to add our own voice in recognizing their great work in the past year:


  • Condé Nast Publications for Digital Team of the Year!
  • Condé Nast Digital
  • ELLE.com
  • EW.com
  • Glamour
  • Men’s Health
  • Style.com
  • Gourmet
  • New York Media
  • InStyle
  • Allure
  • Men.Style.com
  • Women’s Health
  • Newsweek
Congratulations again and we look forward to working together in 2009!

Gourmet Magazine is cooking up a great presentation for 2009! By using CustomShow Presentation software, Gourmet is taking advantage of its great design team, including Flash and PhotoShop experts. With CustomShow’s ability to seamlessly handle Flash, video and PhotoShop elements, Gourmet’s designers will be able to apply all their skills to making the best presentations possible. And with all the great content in the magazine and the talented design staff, the results should be nothing less than mouthwatering!

In this week’s Cover Story, BusinessWeek makes a strong case for the need to innovate during a recession. “Managing Through a Crisis” discusses many of the managerial challenges of getting through hard economic times. What’s interesting about the article is how looking at previous recessions shows that, for companies that can take advantage of lower prices and reduced competition, economic hard times can be great growth opportunities.


One key point that I took away from BusinessWeek’s podcast of the cover story was this idea of “dare to innovate.” Emily Thornton describes this idea as being different from the “big ideas” or new products that people traditionally associate with innovation. Instead, Emily says that daring to innovate in a recession should mean:

“You should be thinking of innovative ways to become more efficient, to improve your processes and think out of the box in those realms so that when the recession is over you are thinking out of the box and you’re prepared to innovate in other ways.”
We’ve been helping marketing and sales teams become more efficient for over a decade. CustomShow is the perfect example of the type of technological and process improvement that lets companies become more efficient and effective in their marketing and sales efforts. This helps both during hard times when money is scarce and head count is low, but it also lets companies develop effective workflows and processes that will allow them to be even more effective when the economy swings back up, as it inevitably will.
Partly powered by CleverPlugins.com WordPress SEO