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Click on the image above to see a sample Bravo presentation in action.

Three years ago the television industry had a realization and Bravo was one of the first to make it a reality. Industry presentations didn’t need to look like static and dreary PowerPoints and the experience of watching an upfront sales presentation could rival that of catching a few highlights from the Real Housewives Reunion. With one quick sweep the network rid themselves of flat, print-like PowerPoints and traded the old ways of presentation management for a type of mobility that was unprecedented within the company.

When we delivered engaging motion graphics and polished creative to Bravo, we connected them to our presentation software, CustomShow. This gave their sales and marketing team the capability to edit our professionally designed presentations from anywhere without having to deal with the version control issues that are so common amongst larger companies. Individual sales people retained editorial control but when company wide updates are necessary all it takes is a single change in the master slide library and the entire company has instant access to the newest and most up-to-date numbers.

As business moves ever faster, this kind of instant update is crucial. It’s also a game changer because it lets sales people move away from the drudgery of constantly sending large files back and forth, and instead lets them spend more time focusing on making the sale. For Bravo it was perfect, and the benefits only extended further when the network decided to buy the sales team iPads.

While others were trying to figure out how to sync Keynote presentation videos to the iPad, Bravo downloaded the CustomShow App and reaped the benefits of being one of the first to deliver motion-filled professional presentations on a device that’s today’s mark of innovation. CustomShow lets Bravo move fluidly across Macs, PCs, tablets and the Web, helping them build business development opportunities for the network across all their platforms.

With our technology Bravo can go everywhere, but what’s more important is that regardless of what comes next, our team will be ready with creative solutions for new innovations in business.

After working with the award-winning Sales Graphics design team and using CustomShow to create their successful Digital Roadshow Presentation in 2009, Bravo chose to roll out CustomShow to their entire sales team in 2010. Now the Bravo account executives can customize their presentations quickly and easily, making their Upfront presentations even more targeted, more engaging, and more effective than ever.

Bravo also turned to Sales Graphics to create their 2010 Upfront Presentation. Designed to match Bravo’s new on-air branding, the 2010 Bravo Upfront is a rich and engaging cinematic experience that takes full advantage of the Sales Graphics design team’s video and Flash expertise.
Finally, Sales Graphics even helped Bravo invite clients to their Upfront Party by creating an interactive Flash email that let people engage with the Bravo brand and find out more about the event.
With CustomShow, Sales Graphics’ world-class designs, and an interactive email invitation, Bravo is getting a great start in 2010!
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